Each September, people unite from all corners of the world to raise awareness and to challenge the stigma that persists around Alzheimer’s disease and all types of dementia.  

During World Alzheimer’s Month, we call on everyone, from individuals to large organisations, including every Alzheimer and dementia association globally, to support World Alzheimer’s Month by getting involved in some way.  
As outlined in our World Alzheimer Report 2019, many people still wrongly believe that dementia is a normal ageing. This alone highlights how important public awareness campaigns, like World Alzheimer’s Month, are for changing perceptions and increasing existing public knowledge around dementia and Alzheimer’s disease.  

This year’s theme, ‘
Know Dementia, Know Alzheimer’s,’ focuses on diagnosis, the warning signs of dementia, the continued effect of COVID-19 on the global dementia community and more. The campaign will have a special focus on post-diagnosis support. Following recent developments and potential breakthroughs, in both dementia treatment and support, it will aim to highlight the importance of support for people living with dementia and families following a diagnosis.  

To learn more about Alzheimer's Disease International's Campaign visit: https://www.alzint.org/